Communicating Sustainability: Marketing Challenges Workshop

23mar4:00 pm5:00 pmVirtual EventCommunicating Sustainability: Marketing Challenges WorkshopJoin SFS Creative Director Mairi Lowe for a talk and Q&A on marketing and communicating sustainability. Bring along your fashion and textile marketing challenges for us to explore and workshop ideas together! OrganiserSustainable Fashion ScotlandOn Zoom4:00 pm - 5:00 pm(GMT+00:00) Event TypeWebinar & TalksThemeCircular economy,Communication & Storytelling,Networking & Community Engagement,Sustainable Fashion

Event Details

Join SFS Creative Director Mairi Lowe for a talk and Q&A on marketing and communicating sustainability. Bring along your fashion and textile marketing challenges for us to explore and workshop ideas together!

Whether you are looking to maximise profit, raise awareness of sustainability issues or encourage behaviour change, an effective marketing and communications strategy is essential for any organisation. However, many individuals and small businesses working in fashion and textiles in Scotland don’t have the time or capacity to dedicate to marketing.

Are you a small business owner who needs a communications plan that fits into your busy schedule? Perhaps you run sewing workshops and don’t know which newsletter tool is best to use? Are you wondering if TikTok is really worth it? Maybe you are looking for suggestions on who to collaborate with to expand your reach?

If you have a marketing challenge you’d like help with, please join Mairi, a freelance Communications Consultant specialising in sustainable fashion in Scotland, for a short talk sharing her top tips and tools, plus a Q&A session where together we will explore ideas and workshop solutions, learning from one another.

There is a space in the registration form to share any marketing challenges or questions you have in advance.

This event is organised by Sustainable Fashion Scotland.

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Time

(Thursday) 4:00 pm - 5:00 pm(GMT+00:00)